DAILYKENN.com -- The accusation of racism provides a power leverage for people of color (proletariat) in their never ending struggle against racist white people (bourgeoisie).
Apparently the phrase "lighter is better" smacks of racism.
We tend to find what we're looking for.
From reuters.com ▼
“While we feel the ad is referencing our Heineken Light beer, we missed the mark, are taking the feedback to heart and will use this to influence future campaigns,” the company said in a statement.
The video commercial, with the tagline “Sometimes, Lighter is Better” showed a bartender sliding a bottle of Heineken Light past a number of people of color, before it reaches a light-skinned woman.
The decision to withdraw followed Twitter comments by Chicago-born Chance the Rapper that gained a wide social media following.
“I think some companies are purposely putting out noticably racist ads so they can get more views.
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